MARINEMAX
• World’s largest boat retailer
• 50 locations nationwide
• 1,600 full-time employees
The challenge
In addition, they had a long list of frustrations that included unnecessary spending and limited access to their health plan utilization details. Ultimately, these combined factors prompted their move from a traditional self-funded PPO plan to a reference-based pricing (RBP) solution from Imagine360.

Ph.D., Senior Vice President of Talent and Team Development
“The experience taught me that the large insurance companies are paying no attention and are just writing checks. That was the straw that broke the camel’s back and led me on my journey for a viable alternative for MarineMax.”
The solution
“I interviewed existing clients and got raving reviews,” said Bowman.
The deeper MarineMax dug, the more they liked what they found. In 2016, MarineMax signed on to cover its 1,050 eligible employees.
Results
The experience
Imagine360’s unrivaled service model means that members experience “seamless coordination” with their health plan, and the deeply supportive member journey gets high scores all the way around from MarineMax. Increased ease of access to a physician network is an added plus that’s a big win for members.
“The Imagine360 folks are very personable. You don’t have to go through a bunch of phone prompts to get to someone. They have a very humanistic culture there, and that’s important to us. It’s pretty impressive.”
the bottom line
MarineMax uses the words trustworthy, dependable and sincere to describe Imagine360, and since becoming a client in 2016, they’ve never looked back.
“If you want your health plan easy and expensive, stay with the big-four, but it will be an ongoing financial burden. If you want really good and significantly less expensive, start being your own healthcare advocate.”